How Performance Audits Can Fix Hidden Business Inefficiencies

How do performance audits work?

You’re running campaigns, your sales team is working hard, and your customer service team is handling inquiries—but something isn’t clicking. Maybe your marketing spend isn’t translating into leads, or your customer retention rate is lower than you expected. You’re not alone.  In fact, studies show that 90% of business leaders say misalignment between sales, marketing, … Read more